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Pricing

Start with the template. Add agents when you're ready.

3-day free trial with full Pro access. Generate one complete PRD — it's yours to keep even if you don't subscribe.

Ship Template™

The production-ready foundation — standalone

$449$349one-time, lifetime updates
  • Full source code & commercial license
  • Next.js 16, TypeScript, Tailwind v4, shadcn/ui
  • Auth, payments, security, design system
  • Admin dashboard with analytics
  • AI agent rules & guardrails for your IDE
  • Dev Toolbar with page auto-discovery
  • Automated testing (unit, e2e, accessibility)
  • CI/CD deploy workflows
  • SEO & AI discoverability (sitemap, JSON-LD, llms.txt)
  • Lifetime updates — buy once, use forever
  • Email support
Buy the template

Starter

Template + limited platform access

$39/month
  • Everything in Ship Template™
  • 3 PRD generations per month
  • PRD templates & component library
  • Basic Brand Agent access
  • Basic Content Agent access
  • Dashboard & project management
  • 3-day free trial — your first PRD is yours to keep
Start building

Pro

The full AI product team — unlimited

$99/month
  • Everything in Starter — unlimited
  • All 12 agents, fully autonomous
  • Voice-first AI orchestrator
  • Virtual User: A/B testing & optimization
  • Triage Deck: dependency & stack monitoring
  • Pre-Launch Check & Revenue Monitor
  • Custom domain for validation pages
  • Mobile management & morning standups
  • Priority voice (lower latency)
  • Priority support
Go Pro

Agent access by tier

Same agents, same intelligence — tiers control usage limits, not quality.

AgentTemplateStarterPro
App Brief™AI rules for your IDE only3 idea explorations / monthUnlimited
PRD Maker™AI rules for your IDE only3 PRDs / monthUnlimited PRDs + revision history
Gauge Interest™1 validation pageUnlimited + custom domain
Brand Standard™AI rules for your IDE onlyBrand check (limited scans)Full brand auditing + consistency monitoring
Buzz Writer™Content suggestions (3 / month)Unlimited content generation + opportunity tracking
Virtual User™Full A/B testing + UX simulation + live optimization
Developful™AI rules for your IDE onlyChat-assisted buildingFull Build mode + autonomous coding
MRR Watch™Revenue tracking + cost analysis
Pre-Launch Check™Automated launch readiness checks
Dev Moat™Continuous security scanning
Triage Deck™Dependency monitoring + stack health

Common questions

What happens after the 3-day trial?

You keep the PRD you generated during the trial — it's yours forever. If you subscribe, you get full access to your chosen tier. If not, you can still buy the template standalone.

Is the template included with subscriptions?

Yes. Both Starter and Pro include Ship Template™. You can also buy the template separately if you just want the codebase without the AI agents.

What does "limited" mean on Starter?

Starter gives you the full agent — same intelligence, same quality — with a monthly usage cap. For example, you get 3 PRD generations per month, not a dumbed-down PRD agent. Pro removes all caps.

Can I cancel anytime?

Yes. Cancel your subscription at any time. You keep access through the end of your billing period, and any code, PRDs, or brand guides you created are yours to keep.

What IDE does this work with?

The template works in any IDE. The deepest AI agent integration is with Cursor, but AGENTS.md provides compatibility with GitHub Copilot, Windsurf, and Claude Code.

What is Virtual User?

Virtual User is an AI agent that continuously tests and optimizes your product. It creates A/B test variants, simulates user journeys, and post-launch runs real tests and applies winners automatically. Pro only.

Do agents get smarter over time?

Yes. Every agent learns from your projects. Brand Standard remembers your design preferences. PRD Maker improves its questions based on what worked. Platform intelligence (opt-in) means agents benefit from patterns across all builders.